2018 Training Trends Report

 

Educational programs provide a tremendous source of value for associations and other training-based organizations. That’s the takeaway from our 2018 Training Trends survey. The majority of respondents in this year’s survey (67%) look to capitalize on this fact by increasing the number of programs they offer. The focus on core strategic initiatives in the coming year, including program and content development, however, may need to come at the expense of other tasks.

How will this outlook impact those responsible for developing and implementing educational programs? We conducted an online survey of 111 continuing education (CE) and training professionals to understand their challenges, opportunities and priorities in the coming year.

Download the 2018 Training Trends report to learn:

  • How much time do CE professionals devote to program development tasks?
  • How effective are these programs in helping organizations reach their goals?
  • What percentage of the budget will be allocated to on-site training vs. online training in 2018?
  • What is the most common way for educational content to be re-purposed?

Takeaway #1: Continuing education takes place in a variety of formats.

Eighty-four percent of survey respondents indicated they offer multiple options for learners to participate in seminars, courses and workshops.

Offering learners choice on how they receive their training means CE professionals must also provide their course materials in a variety of formats. Print retains its lead as the most common format for course books and study guides, with online training materials coming in a close second. Mobile resources for training saw limited use in 2017, but with trends like microlearning on the rise, it will be interesting to see how these numbers evolve in the next few years.

Read the full report to learn how CE professionals balance developing new course content with other top training priorities.