When you need help with a project, who do you choose: a generalist or a specialist? When you are truly invested in the outcome, you should consider working with someone with intimate knowledge of the project in question.
Let me give you a few examples of what I mean:
- Your family doctor oversees your general health care, but if your son breaks his leg, he will be referred to an orthopedic surgeon for specialized care.
- For straightforward jobs around the house, a handyman will do just fine, but sometimes you really need an experienced plumber with the right credentials to do specialized work.
- You can go just about any place for an oil change, but if the problem runs deeper, your mechanic is the only one you trust to take care of the problem.
Your association could work with just any printer for materials to distribute at its annual meeting, but a specialist will provide better service, higher quality results and more consistent branding.
The downside of a full-service printer that works with all sorts of organizations is that they are often spread thin. Another drawback that comes with trying to cater to everyone: The broader a base they build, the more guessing that inevitably takes place. A jack of all trades is, as they say, often the master of none.
Omnipress has built its business and reputation on working with associations to produce printed materials for conferences, continuing education courses, and member reference, including directories, policy books, standards, and other publications.
Working with organizations like yours is what we do, and we love it. Our specialization means that we understand the unique needs of associations. We know your deadlines are tight. We know last-minute changes are part of the game and we can accommodate you.
We appreciate that your days are long and difficult. Your challenges are real. You need an ally as you gear up for your annual meeting. We want to partner with you so we can help make your day run a little more smoothly. You can rest assured, knowing that the programs, proceedings, session handouts, and presentations folders are ready to go, when and where you need them.
When it counts, you’re better off working with a specialist like Omnipress. For more information on conference printing, download our white paper or reach out to an Omnipress team member to get the conversation started.