In the words of Bob Dylan, “The times they are a changin’.”

I’m not sure if Bob Dylan was intending for his 1964 hit to reference associations, but it’s fitting,

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I use LinkedIn enough to know it could one day be a serious threat to traditional associations (if it’s not already). That’s why LinkedIn’s addition of more dynamic functionality to

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Traditionally, companies use educational events with an expo hall as a marketing channel to reach their target audience and  generate leads.

Recently, private label online event communities where attendees and

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We’ve talked quite a bit here on the blog about social media and how to engage members in an online community, but who needs to lead the charge? Association staffers

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An online community that centers on an event has all the major players of a traditional live event. You have presenters finishing their PowerPoints minutes before their session begins, attendees

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Have you ever attended a party where you knew no one? Chances are you felt a little lost and alone. You needed to figure out where the bathrooms were, start

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“If I have two hours in a day (or a week) to spend on social media, how should my spend my time?”

This is not an uncommon question that many

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