Articles for ‘Publications’

3 Reasons Online Storefronts Boost Your Bottom Line

Published by Matt Larson

It’s hard to think of an industry that hasn’t been affected by the internet. The idea of taking power from “The Few” and giving it to “The Many” has disrupted

Continuing Education: Why It Starts with a Conversation

Published by Dan Loomis

Continuing education for many associations is at the center of who they are. It’s a way they provide their training and publication materials to their members, so truly, it allows

Instructor-Led Training: Is It Still the Delivery Method of Choice for Continuing Education?

Published by Dan Loomis

Every day, we hear more and more about people anticipating the move from in-person, instructor-led training to more of an on-demand, digital approach. As we were looking forward to how

Millennials & Print: Voice of an Association Millennial

Published by Aaron Manogue

One of the most common difficulties that association meeting planners face is how to offer educational materials at annual conferences. The educational resources that associations create for membership are the

Resolve to Stop Doing These 3 Tasks in 2016

Published by Tracy Grzybowski

At the turn of a new year, millions of people resolve to improve their lives by building their knowledge and skills. But how do the continuing education (CE) professionals that

Here’s Why Print Isn’t Dead 2.0: Seven Reasons Why Print is Here to Stay

Published by Aaron Manogue

Printed materials are far from dead.

In late July 2014, I wrote an article that was meant to serve as an appeal to those claiming that digital content had completely

Storefront 101: 9 Things You Need to Know

Published by Gina Wentling

Educational content is a crucial benefit of membership in your association, and your members know it. Getting their hands on your materials—printed and digital alike—should be an easy process that