This month, I am very excited to unveil a new, Omnipress-exclusive product: the Power+ USB™. Just as the name implies, it combines USB flash storage and a mobile device charger into one, making it a valuable giveaway item for your attendees.
As a company that serves meeting planners, we attend a significant number of meetings ourselves. Two of the more popular and well-received giveaway items we would commonly see at conferences are USB flash drives and portable power banks. Recently, however, we have noticed an increase in the number of organizers, sponsors and exhibitors who are giving away both items. In fact, back here at the office, some of our own customers are doing the same. Which got us thinking…
Omnipress was founded on a culture of innovation, providing services that meeting organizers so desperately needed, but weren’t widely available at that time. Back then, we were pretty much the only printer who could receive hundreds and thousands of abstracts and papers as disparate content, collate and format them into a book of proceedings, and print and ship to the conference both cost-efficiently and within incredibly tight timeframes. How did we do this? We re-configured the standard printing process and developed proprietary equipment that didn’t exist at that time. Fast forward to today, we continue to look for opportunities to help meeting planners in ways that no one else is. Whether through CATALYST®, our newest online abstract management system, or the Power+ USB.
When we noticed an opportunity to potentially combine two very popular products into one, we started by doing our research and quickly found there really weren’t any widely available. And those few we did find were cost prohibitive. So we set out to create our own.
More than just an impressive giveaway or sponsor opportunity, the Power+ USB is a convenient way to distribute your conference content to attendees. With a web-like interface, attendees can browse by content track, schedule or author, or search by specific keyword to continue the learning long after the conference ends.
If you’re interested in seeing a sample before your next conference, let us know. In the meantime, we’ll keep looking for new and innovative ways to help you “Deliver Your Content. Deliver Your Value.”