The State of the Continuing Education Industry: Results of the 2013 Training Survey

Published by Gina Wentling | Topics: Associations, Blended Learning, Training

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iStock_000009063867SmallerLearning is not the same as it used to be; that much is clear. Between online resources, shortening attention spans, and the proliferation of eLearning opportunities, professionals experience continuing education training differently than they did in decades past. The explosion of smartphone and tablet use in the last few years has also had an impact on learning.

Only a fool would suggest that continuing education training hasn’t changed over the last two years. Given that fact, the discussion becomes a matter of degrees. Sure, other options are available now. Some people prefer self-study and online classes. But it’s also true that onsite classes provide networking benefits that learners enjoy, and few associations have abandoned face-to-face training entirely.

How much has changed? That’s one of the many questions we set out to answer in our 2013 Training Survey, completed by over 240 association professionals.

Survey says: Less than you’d think.

For example, over 95% of respondents offer only onsite courses, or both online and onsite training. Just 2.4% use eLearning exclusively. The benefits of face-to-face classes and seminars should not be overlooked.

Learn more about what your colleagues had to say: Download the white paper! The summary of our findings covers each of the 18 questions and includes graphs and quotes from survey-takers. You’ll come away with a complete picture of the contemporary face of continuing education training.

Download the white paper and leave a comment with your thoughts on continuing education. We’d love to hear from you!

 

About Gina Wentling

During her time as Marketing Communications Coordinator (2013-16), Gina wrote hundreds of blog posts for Omnipress. Her work has also been published in association publications. Read More.



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