How Choosing a Fulfillment Partner is Like Getting Married: Part 2

Published by Tony Veroeven | Topics: Associations, Content Strategy, Fulfillment, Print, Training, Weekly Minute

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How Choosing a Fulfillment Partner is Like Getting Married: Part 2

In this second part of a five part series, I’m continuing the analogy of evaluating and choosing a training, publications and order fulfillment partner is almost like getting married. Step two is to ask them out on a date. When you like someone, you start talking to them and maybe him or her out on a date.

It’s not good manners to go through each other’s wallets or purses though. Like Dan Loomis said in a previous Weekly Minute, pricing isn’t the first thing you should be discussing. Get to know one another and spend some time finding out if you and the vendor are a good fit; build rapport. Be transparent and straight-forward but don’t rush things. By the end of your conversation, agree to the next steps. The next step could be taking a call or it could be a “No, this is not what I’m looking for,” and that’s ok!

You’re not going to sign a contract, or get married, after the first meeting, so “Yes,” isn’t even an option. I’m Tony and thanks for the minute!

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About Tony Veroeven

Tony, who is an Account Manager at Omnipress, believes that life is all about the attitude you choose to have, and his positive outlook shows in all of his interactions with customers and co-workers alike. His great attitude is paired with a solid background of 20 years experience of serving clients and building relationships.



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