Mistakes to Avoid When Choosing an Order Fulfillment or Print Partner: Part 3

Published by Dan Loomis | Topics: Associations, Fulfillment, Print, Training, Weekly Minute

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Mistakes to Avoid When Choosing an Order Fulfillment or Print Partner: Part 3

Hey! Thanks for joining me for part 3 of Mistakes to Avoid When Choosing an Order Fulfillment or Print Partner. Point number three; brand integrity, (which is) very important. Look for that provider that’s looking out for your brand. All the way from start to finish; your end users, your affiliates, the participants, maybe even how you create that content. Not just how your work book looks.

Maybe your work book does need a whole new look, branding or redesign. Your print and fulfillment vendor should be able to help you with that, but that’s probably a real minor thing and that’s a pretty basic expectation. Have them really look all the way through the process.

Any maybe you have affiliates. Affiliates that are on site or instructors who are fifty-five, sixty-five years old who don’t really want to live heavy boxes when the material gets to their event. Your fulfillment provider should not only be able to handle that request, but they should be able to come to you with those requests and those kind of questions.

So when you’re evaluating your next service provider and you want them to be a partner, look for those kind of questions and evaluations. My name is Dan Loomis, and that’s my minute!

 

About Dan Loomis

When Dan Loomis took over as a Product Director, he aspired to be like his new role model… Santa Claus. “There’s no one more skilled in fulfillment than Kris Kringle,” Dan said......read more



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