Many associations simply refer to this as “putting conference materials online” or “online handouts.” Sure that’s what you’re doing, but what if you had a catchy, memorable name you could market and build your brand on?
What Associations Call “Putting Content Online”
- Library of Knowledge
- Knowledge Community – (For public facing communities)
- Proceedings Central
- Central Repository
- Online Destination Site
- Resource Center
- Digital Library
- Body of Knowledge
- (Name of Org) Central
- Electronic Resource Library
- Knowledge Library
We call it a Digital Publishing Platform,or eLibrary (or Knowledge Center).
Tomato- tomahto, right?
Sharing your educational content to members and using it to attract new members can be the lifeblood of your association. That’s the most important part.
What’s your “digital publishing platform”?