Archive for June, 2009

Directory Printing – 5 Reasons Why Associations Still Produce a Book

Published by Christopher Uschan on June 18th, 2009

Printing a directory these days seems to be old-fashioned (or obsolete), but surprisingly many of our clients still have a strong desire interest in a printed directory.

According to Google,…

5 Reasons Direct Mail Works to Promote Your Conference

Published by Christopher Uschan on June 3rd, 2009

With shrinking budgets, green initiatives and the ease of email marketing, some meeting planners have all but abandoned direct mail initiatives to promote their events. But direct…

Have Your Attendees Promote Your Event

Published by Christopher Uschan on June 1st, 2009

Power in numbers they say. For every conference participant you have registered, you have a marketing opportunity awaiting.

Remember the “I voted today!” sticker you get when you vote on…